Shift & Thrive Podcast:
CEO Insights on Driving Change

In today’s business world change is the only constant, and mastering transformation is the ultimate key to success. Welcome to Shift & Thrive!

Each week, Host Natalie Nathanson will bring you conversations with CEOs, who delve into how they successfully drove critical change in their organization.

Magnetude has helped numerous companies move from concept to growth. Our senior marketing team delivers innovative strategy, paired with flawless execution, so you can embark on your next transformational initiative with confidence.

Natalie sits down with Kelly Ireland, a trailblazing tech entrepreneur with 40 years of experience in IT. As the founder, CEO, and CTO of CBT, Kelly shares her journey from self-taught programmer to industry leader, highlighting her company’s strategic pivot to IoT over the past eight years.
February 19, 2025 / 47:26 / Read the Transcript

Natalie sits down with Daniel Theobald, a visionary in robotics and a pioneer in fostering innovation within organizations. Daniel shares invaluable insights on how businesses can cultivate a culture of innovation, support employee well-being, and make a lasting impact on society.
February 12, 2025 / 51:42 / Read the Transcript

Natalie interviews Kimberly Smith, CEO of Copia, a company revolutionizing food donation through technology. Kimberly shares how Copia automates surplus food redistribution, simplifying the donation process for businesses while supporting nonprofits.
February 5, 2025 / 41:32 / Read the Transcript

In this episode, we delve into the inspiring journey of Laurent Canneva, CEO and founder of Spare-It, a groundbreaking SaaS platform revolutionizing waste management. From his corporate leadership roles at Sanofi Genzyme to earning the 2024 Excellence Award as PropTech Solution of the Year, Laurent shares his bold transition into entrepreneurship.
January 29, 2025 / 40:58 / Read the Transcript

Natalie sits down with Ronen Schwartz, CEO of K2View and a seasoned leader in cloud storage, data management, and technological innovation. Ronen shares valuable lessons on navigating change, driving organizational alignment, and staying customer-focused.
January 22, 2025 / 44:17 / Read the Transcript


Are You Ready for a Transformation? Schedule a Complimentary Assessment